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Strategic Initiative - Collaboration
In the software development and engineering services, Client may be interested in developing new work or transition. Client may also be concerned about extending the reach of the technology, or developing new techniques or means of addressing projects.

Collaboration, as eC understands it, brings together two or more organizations and/or individuals to work on a project conceived by customers. eC shares their talent and resources, and respect each others’ strengths in pursuing a common goal of addressing customer requirements. In meeting project requirements, customer concerns would be with dialogue and interaction among collaborators.

Rationale
We at eC are keen on enhancing customer value by shifting from a ‘supplier’ mindset to the ‘strategic alliance’ paradigm through strategic alliance relationship management practices. Strategic alliance framework helps eC on the lifetime value of its customers to enhance their relationships with profitable end customers. Also, to be successful in the changing IT services environment, eC believes in extending this practice of developing long-term strategic relationships continually.

Companies (customers) procure services from vendors (supplier companies). Typically, the vendors establish adequate capabilities and are registered with companies. Vendors may or may not have total solutions capability. Otherwise, they are competent in their given domains. However, when supplier companies lose touch with changing customer priorities and market conditions, they get out of sync with the kinds of skills that are most important to customers and that produce greatest profitability. The external environment changes while the skill mix inside the supplier company doesn’t. A gap develops. The dysfunctionality of this mismatch grows more acute over time. It also produces a major management headache to customers. Functions and skills that were once critical to customers become less important, or even irrelevant. However, these functions retain their cost base and their intense pride. They build defenses. The situation becomes almost impossible to manage. Organizational effectiveness declines as the threatened go to protect their turf. Ultimately, the skill shift pattern is triggered when a company recognizes this dysfunctionality and responds to it effectively. In concurrence, considering the scenario, eC developed strategic project management models for meeting end-to-end requirements by way of long-term collaboration with niche service providers.

Elements of collaboration that eC subscribes to when forging strategic alliance with successful companies include:
  • clarity in communication of organizations’ vision and mission
  • effective communication of organizational and project changes, decisions and policies
  • open ended inquiry and experimentation
  • freedom to adopt innovative styles of working
  • diversity in project execution methods
  • fresh points of view from outsiders
  • motivation for growth
  • continuous learning about changing market
  • vitalizing by cultivating outside interests
 
 
 
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